…because your customers are always trying to find stuff
They may be trying to find something that they need. They may be looking just because they like virtual window shopping. They may be looking because it’s 3am, the baby’s still not sleeping, and retail therapy helps.
Who knows. But the point is, there are always customers looking for things on your eCommerce site, and if you can help them find those products, then you’re also helping the success of your own business.
You say: “But is the reward worth the effort?”
Srchy – the company – exists because its people know what eCommerce is like. We know that a large proportion of potential customers love to enter a website, and then use the search bar to find what they are after. We also know that those people don’t always find what they want, and then wander off. Sometimes to manually look for the item by clicking through many many many pages, other times by resorting to external search engines, which then inevitably ensures that potential customer is now lost to a competitor eCommerce site.
Just look at the chart below showing how many customers try to find things by.
Clearly, the reward of improving your eCommerce site’s search is always worth the effort.
You say: “Ok, but we can’t spare the time to upkeep it.”
a.k.a. I don’t have enough budget to spare employees to be so focused on improving search!
This is a serious problem. All the good intentions in the world mean nothing if the opportunity can’t be executed.
But this is also where Srchy – the product – comes in.
Srchy’s clients will happily tell you that they have installed Srchy to improve their site’s eCommerce functionalities, and then… did nothing but continued their normal activities whilst Srchy increased their eCommerce site’s search revenue by as much as 60%!
Yes, that’s right. Once installed, Srchy’s clients did NO EXTRA WORK and reaped higher search revenues.
Srchy is all about increased revenue through automated improvements
From our inception, Srchy has been using a really awesome automated learning cycle to ensure that our clients do no additional work, but can see that their search is constantly better, and can see that their customers are spending more.
As a matter of fact, we’ve now got two customers who have seen that in a head-to-head competition against their existing search engines, Srchy resulted in much higher search revenue.
And it was all automatic!
How does this work?
The way this works is:
- we begin a process that automatically learns how your customers behave on your eCommerce site – whilst preserving their anonymity
- our Smart Systems then automatically assess & analyse those learnings, and converts them into actionable ways to ensure that what your customers are looking for, they are more likely to find
- then our Srchy systems automatically apply those actionable ways so that your customers find what they want automatically!
Did I use “automatically” too many times? Because if you don’t think I did, then I want to say it again:
Srchy will automatically improve your eCommerce site’s search results without you needing to spend additional time on it
Now. I don’t know about you, but if I could install a system that thereafter will automatically increase my eCommerce site’s revenue without any additional effort on my part, I’d be wanting to reach out to the person that is making such a claim, and say “Tell me moar!”